Prime Wooden Watch: Where Style Meets Substance

Some watches try a little too hard to pick a lane. The Prime WoodWatch Eminent Collection takes a smarter approach, delivering a walnut-bodied wrist companion that feels equally at home on a hiking trail or in a high-rise boardroom. It’s the kind of piece you’ll reach for whether your day calls for boots or brogues. Versatility is the headline here, and this collection makes that promise stick.

Inside each Eminent beats a Miyota 2305 movement—a Japanese engine trusted by watch enthusiasts for its accuracy and fuss-free reliability. You get a day-date display that can be set in English or Spanish, so you always know what’s next on your calendar. This isn’t a watch you need to baby or reset after a weekend on the move. It’s built to keep up.

The 20mm vegan leather strap is a thoughtful match for the rich walnut case. Soft but sturdy, it offers comfort all day without sacrificing polish. Whether you’re pounding the pavement or unwinding over brunch, the Eminent’s strap feels right and looks even better. With a nod to sustainability, the materials prove you don’t have to compromise your principles to look sharp.

There’s more to this watch than just good looks. For every WoodWatch sold, a tree is planted through projects like the Lukhonge Forest Garden in Mbale, Uganda. Over 545,000 trees have gone in the ground already, with each purchase pushing that number higher. It’s a reminder that style and stewardship can go hand in hand.

If you want to make your watch truly yours, engraving is available with a two-day turnaround. Add your mantra, initials, or a gift message, and you’ve just made a unique piece even more personal. The Prime WoodWatch Eminent isn’t just another accessory—it’s a daily companion with a story and substance, ready for whatever your schedule serves up.